Tutorial｜MAAC Open API sends message push notifications to third-party platforms such as MA.CRM.CDP – Crescendo Lab Help Center

💁🏻‍♀️ The purpose of the MAAC - OpenAPI LINE Push Messages integration tool

Stage 1: Enable the automation marketing tool to call the MAAC for LINE push message notifications, such as "Shopping Cart Reminder," "Abandoned Browsing Reminder," "Repurchase Reminder," and "Birthday Gift Reminder," and more.
Stage 2: Send back information regarding whether specific messages were opened or clicked and the behavior labels from LINE to the database of the automation marketing tool. This allows for interaction with members who are not reached through LINE by other communication methods via automation marketing tools (e.g., SMS, Email, website, app push, web push, etc.). The behavior labels from LINE can be used as user segments for the automation marketing tool.

▶︎ To integrate the required information

When activating platform services, the Crescendo Lab - CSM will assist you in enabling the MAAC Open API functionality within your solution. You can generate an Access Token through the MAAC backend interface using the following steps:
1. Access the MAAC backend.
2. Navigate to API > API token.
3. Click the "Get token" button.
Setting up message templates (template ID) within MAAC.
Brands can independently create message templates within the MAAC backend. （📚 Review：
Tutorials｜Template library）
Configure the relevant settings according to the automation marketing platform used by your brand.

💡 Reminder：

- Please confirm with your dedicated Crescendo Lab Customer Success Manager (CSM) that Open API Zone 3 has been activated to support dynamic parameter APIs for single push and broadcast push notifications.

- Please be attentive to the integration requirements of each automation marketing tool and configure the platform accordingly based on the data required for integration with that platform. If you need assistance, please reach out to the Crescendo Lab team for support.